SaaS companies continuously strive to be the “best-of-breed” software solution for customers in their segment. Be it a CRM system provider, HR ATS platform provider, or a MarTech player. Within that challenge, SaaS companies focus most of their resources to the improvement and innovation of their core platform. In...

What’s the greatest feeling when building & launching a product? For us, it’s to see how our clients are really using it. And one thing is for sure: our clients are doing amazing stuff with their data. We recently talked to Johan Vosloo, CEO at Commspace, who showed us...

Summer is coming! While the sun is burning outside, we’re releasing some new, refreshingly cool features to the platform. Read on and discover what’s new in Cumul.io this month. Connect your Typeform data to Cumul.io Do you regularly conduct surveys or ask for feedback? Then you might already know...

Building an analytics stack anno 2019 is challenging. In fact, over 70% of companies feels that their current solution falls short. So, how to make the right choice? We talked to Michael Mattan, Lead Application Architect at ProSoccerData. Read how they built a future-proof data stack with Panoply &...

Are you getting the most out of your dashboards? Like every other month, we’ve added brand-new features to Cumul.io this month! Start connecting data from new sources, or pimp your dashboards with new map styles! Read on to discover what’s new & how you can benefit from it! 2...

There are a lot of ways to visualize all kinds of data. Some visualizations more suitable and clear than others. This highly depends on the type of data you are visualizing. In logistics, geospatial data is used a lot. Geospatial data is a kind of data that has an...

Flexible work methods like co-working or flexdesks are winning in popularity. Our customer Workero gives this new way of working a boost! They recently launched the Workero platform, which makes office sharing easier than ever before. To offer their customers more insights into their bookings, they use Cumul.io as...

Happy Friday! How do you get the most out of your data & dashboarding experience? We’ve added some new features to the platform this month to help you get there. And next to that, we’re adding a feature highlight to this edition of #FeatureFRIYAY, highlighted by our customer success...

“50% of B2B marketing executives find it difficult to attribute marketing activity directly to revenue results as a means to justify budgets.” Yep, you’re not alone in this. With the rise of digital marketing, attribution & calculating ROI has been top-of-mind for the modern marketer, but it’s a challenge. A challenge...

In our last blog post, we discussed the top of the marketing funnel. That is, how do you measure the volume of visitors and leads to your product? In this second post, we will zoom in on the next step in the funnel: lead nurturing. So, what is lead...